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IRN-BRU Xtra Tropical Limited Edition Flavour Summer Special, 8x330ml

£9.9£99Clearance
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Here's what Magdalene and Kirsten thought of the two new flavours after their initial taste test; Flavour one - Ice cream Another wrote: "The removal of sugar from soft drinks is one of the modern eras greatest catastrophes, an absolutely sinister prank from start to finish. Contains a source of Phenylalanine. Sunset Yellow & Ponceau 4R: May have an adverse effect on activity and attention in children. Fans of Irn-Bru will be able to choose between Tropical, Candy Floss, Marshmallow and Ice Cream (Image: AG Barr) Read More Related Articles Tropical and Ice Cream were announced as the two new flavours (Image: Irn-Bru) Read More Related Articles

Mags: This flavour completely exceeded my expectations and would definitely be a welcome addition to the range. Kirsten feared there would be hints of ice-cream floats from summers of her childhood (which would be no bad thing for some people, including her showbiz partner in crime, AKA me) but even she agreed this a nice twist to the traditional Irn Bru taste. Think Irn Bru with a hint of Cream Soda, but in a good way. Zero Sugar drinks brand Irn-Bru Xtrais rolling out two limited edition summer flavours to help retailers maximise the seasonal soft drinks sales peak. It is far from what you’d expect from a can of Irn-Bru and much more like another of A.G. Barr’s fizzy products Cream Soda. Much like the Scottish summer, the new launches will only be available for a limited time this year in a bid to help add sales growth for soft drinks during the season, Barr said. However, it manages to retain the flavour that makes Irn-Bru a stalwart of the soft drinks industry and wider Scottish culture while introducing a pineapple twist which blends surprisingly well.

We told previously how shoppers are going wild for a new Irn-Bru "dupe" inspired by the original recipe. Barr’s exotic efforts to heat up soft drinks sales for this summer Flavours in the sun: Barr is keen to push sales this summer with new launches.

He adds: “We also have an attention-grabbing media plan that will get consumers really excited about these flavours. We’ll be reaching 94% of 16-24s at least 45 times throughout the campaign with outdoorposters, influencer activity and social media content, so we know that they’ll be in even higher demand.” Kirsten: I was expecting a really artificial vanilla flavour but this one actually was quite subtle I was pleasantly surprised. I would drink this one with lots of ice though. I do like sweet things but more fruity sweet than sugary sweet, but this was absolutely fine! Adrian Troy, AG Barr marketing director, said: “The battle was fierce, but our fans have spoken with Tropical and Ice Cream chosen as our limited edition summer flavours.You can’t mention Scotland without mentioning Irn-Bru! Often referred to as the country's "other national drink" (after whisky), Irn-Bru - for the uninitiated - is a sweet, fizzy drink with a vivid orange hue. What does it taste like? Debate rages on across Scotland, from coast to coast! Is it a sort of liquid bubblegum flavour, or is it more like a carbonated caramel? A fruity cola? Nobody can quite decide - and that’s half the fun! Punters will be given the chance to choose between Tropical, Ice Cream, Marshmallow and Candy Floss. Edinburgh's unique financial history library to play key role in teaching money skills to Scottish pupils

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